The evolution of technology is not just faster than ever; it’s engaging than ever: within the retail and e-commerce space in shaping customers’ behavior and interaction with brands. Understanding shoppers’ preferences and behavior is the key to success, a smart retailer knows that well and utilizes technology to capitalize on the shoppers’ needs and personalize offerings to significantly increase their bottom lines.
Instead, today’s technology helps customers to keep track of their orders and finding new ways in which customers interact in real-time with retailers.
Advanced technology trends, in turn, are influencing the big picture and opens new customer transactions, new opportunities for both customers and retailers. Customers now have access to different filters that help them to compare prices, find alternatives, locate nearby in-stores and receive coupons.Read more
As Valentine’s Day – the holiday of love, is creeping in closer, many e-commerce retailers are scrambling to put the best e-commerce marketing tools & strategies together to take full advantage of the opportunity. How can you manage your marketing to maximize your share of the online shopping revenue, while meeting the demands of your increasing sales?
With Valentine’s Day right around the corner and you need to manage e-commerce store, to meet your sales goal. As an online retailer, it is imperative to prepare your e-commerce store as early as possible for the grabs for the big revenue pie. To grab the best you must be very strategic on your deals, offers and promotions and lots on this Valentine’s Day marketing.
As the competition is extremely fierce, you have to be more creative and aggressive to stand out and command the attention needed to get a decent percentage of Valentine’s Day sales. Early preparation is one of the most effective things you can do to increase Valentine’s Day sales. However, what can you do for an optimum gain from your e-commerce store?
Here are 6 tips to help you to have a bigger bite of the pie on the 2018 Valentine’s Day sales.Read more
In the past few years during Black Friday and Cyber Monday we are seeing an increase in revenue of around 50% to 70% for retailers. With each passing year, more & more shoppers flock to e-commerce store on holiday seasons, which means that your store needs to take advantage of this influx of traffic and start converting these visitors to paying customers.
In order to win this holiday season you need to start planning your strategies now. Time is closing fast for you to get your ecommerce store ready for this year’s black friday & cyber monday deals. If you get them wrong, then you are practically going to watch your profit walk out.
Here are the 6 ways to convert your website visitors into revenues using customer targeting and personalizing the user experience.Read more
Setting up an amazingly beautiful online store that stands out from your competitors takes a lot of work, but now it can be done easily with odoo. When it comes to expanding the functionality of your online store and integrating with other application suites Odoo is an outstanding e-commerce platform with its unique value proposition and hence integration becomes a breeze.
Odoo e-commerce features offer a vision of a fully integrated solution, which could provide XO2 with an efficient sales and distribution funnel; integrating full financial and after-sales marketing attributes. With Odoo e-commerce platform, sales and inventory can be effortlessly managed via automatic stock reporting and arrangements.
With odoo, it’s also easy to measure the impact on sales through Google Analytics for every step you take. Make the whole shopping experience into user-friendly and easy to understand for all your potential customers and visitors.Read more
Black Friday – the biggest shopping days of the year is coming. Not only in the store, but now this craze has entered the e-commerce to form a whole weekend of sales ending on Cyber Monday (CM). For the coming BFCM, still, there’s enough time to prepare your store to grab attention to increase sales and traffic.
With the current pace of technology, BFCM is not just an event for the big players, there is an enormous data to support the businesses of any size can take advantage of this event. And, you can take part without crossing your margins.Read more
As the holiday season brings high traffic and sales opportunities you have a lot to do to optimize the conversion rate. If you want to succeed during the holiday season then you have to focus on updating your website to optimizing order fulfillment to optimizing marketing.
As it is the busiest and most profitable time of the year for you and for your competitors too, what should be your approach to stand out from the competition and maximizes the sales and customer acquisition in this season. We bring you an answer to that. A curated list of features that cover the whole gamut of Magento, for on-store improvements to backroom operations.
Let’s take a look at 21 key features of Magento that help you to achieve your sales goals on this holiday season.Read more
The consistent growth of e-commerce makes it one of the most outstanding global trends. But the hasty transition from the brick-and-mortar shops is heavily limited by technology in contrast with the real world sales – specifically, the limitations of product searches.
With the advent of artificial intelligence (AI), e-commerce unlocks the disrupting traditional shopping experience to reach its full potential. The integration of AI with e-commerce not only transform the millions of online transactions, but also the in-store purchase behaviors, by digital interactions.Read more
As an industry, ecommerce has grown into such a big part of our lives with a global reach and consistent growth as a surprising global trend. In 1995 amazon started their first online bookstore, now it has been around for over 20 years and the platforms have never been as big as they are now. Today the ecommerce industry is likely to touch 40 trillion dollars.
With changing times, tides and technology e-commerce has become one of the most significant global trends. ecommerce industry has grown globally to be present across products and device niches. Though the rise of ecommerce is hardly questioning about the future of ecommerce? About the technologies that will/could grow to transform the way it functions today?
AI integration with e-commerce will provide improved understanding as well a more personalized touch to the industry for an exceptional efficiency, automation, and consumer knowledge. AI’s impact on e-commerce will achieve metrics such as increased transactions, increased retention, increased customer satisfaction, increased conversion. Here are 3 AI factors which could have an impact on the development of the ecommerce environment moving forward.Read more
It isn’t rare for a shopper to start shopping in one channel and end up purchasing through another. For that, you have to create an appealing digital experience that is seamless across all platforms. By bringing a tangible presence augmented reality bridges you between those gaps in online shopping. The integration of augmented reality in e-commerce helps to solve these dilemmas with product visualization.
The vital role of technology in enhancing online shopper’s results merchants focus on creating a tenacious online experience through an engaging e-commerce platform. Augmented reality allows merchants to offer a more personal as well as cohesive digital experience to change the way of online shopping forever.Read more