Smartphones and social media are reshaping modern business and cultural standards for nearly a decade, so thoroughly its role has been taken in our daily lives. What’s next? That’s a question many of us have tried to answer, and the next step in the long-line of innovation so far, the ever moving faster technology–Internet of Things (IoT). The popularity of IoT has boomed across many industries as it is a key agent for mobility in their digital transformation efforts.
IoT is arising as the backbone of networked devices to get connected around the world since, it is a sprawling set of technologies and use cases to communicate with the real and virtual worlds between objects, systems, and people. However, IoT represents a truly new segment to subsequently reshape your business and it is continually reinventing itself to embrace new and complex landscapes.
Read moreDeveloping a stronger brand for your business is the foremost task in your business plan, and it should cover an efficient branding strategy as well.
The need for a brand development occurs when organizations acquire or merge one another or when a start-up company or organization that is tranquil for growth, demand to create a bigger marketplace presence.
Read moreThe evolution of technology is not just faster than ever; it’s engaging than ever: within the retail and e-commerce space in shaping customers’ behavior and interaction with brands. Understanding shoppers’ preferences and behavior is the key to success, a smart retailer knows that well and utilizes technology to capitalize on the shoppers’ needs and personalize offerings to significantly increase their bottom lines.
Instead, today’s technology helps customers to keep track of their orders and finding new ways in which customers interact in real-time with retailers.
Advanced technology trends, in turn, are influencing the big picture and opens new customer transactions, new opportunities for both customers and retailers. Customers now have access to different filters that help them to compare prices, find alternatives, locate nearby in-stores and receive coupons.
Read moreAs Valentine’s Day – the holiday of love, is creeping in closer, many e-commerce retailers are scrambling to put the best e-commerce marketing tools & strategies together to take full advantage of the opportunity. How can you manage your marketing to maximize your share of the online shopping revenue, while meeting the demands of your increasing sales?
With Valentine’s Day right around the corner and you need to manage e-commerce store, to meet your sales goal. As an online retailer, it is imperative to prepare your e-commerce store as early as possible for the grabs for the big revenue pie. To grab the best you must be very strategic on your deals, offers and promotions and lots on this Valentine’s Day marketing.
As the competition is extremely fierce, you have to be more creative and aggressive to stand out and command the attention needed to get a decent percentage of Valentine’s Day sales. Early preparation is one of the most effective things you can do to increase Valentine’s Day sales. However, what can you do for an optimum gain from your e-commerce store?
Here are 6 tips to help you to have a bigger bite of the pie on the 2018 Valentine’s Day sales.
Read moreChatbot is the latest buzzword on the front scene of the tech world. Everybody is rushing to the chatbot bandwagon to know how important it is to have for your business. In this article, we quickly take you through what is a chatbot and why your business needs it.
Chatbots, artificially intelligent computer programs designed to have real conversations with your customers, are poised for enormous growth. It is capable of simulating seamless interactions with customers and typically be found on funnels like Facebook Messenger, Siri, Telegram, WeChat, Slack, SMS, Skype and many others.
From a series of self-initiated tasks to a quasi-conversation–chatbots are transforming the way businesses interact with the world and significantly with their customers.
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