DealerCRM Mobile

DealerCRM Mobile transforms automotive dealership customer relationship management by bringing comprehensive CRM capabilities directly to salespeople's iPhones and iPod Touch devices. The application enables instant customer profile creation and access, one-tap calling functionality for immediate customer contact, integrated email sending and receiving without switching apps, and complete redesign optimized for mobile screen sizes and touch interactions. The solution requires an iMagicLab DealerCRM monthly subscription and seamlessly synchronizes with the main CRM system to ensure sales teams have real-time access to customer information whether at their desks or on the showroom floor.

Auto dealer salespeople needed mobile access to customer information and communication tools while away from their desks, particularly when meeting customers on the showroom floor or during test drives where immediate access to profiles and contact capabilities was essential for closing sales.

Redesigning comprehensive CRM functionality for iPhone's smaller screen while maintaining full feature accessibility, ensuring real-time synchronization with the main CRM system, implementing seamless phone and email integration, and delivering intuitive touch-optimized interface that salespeople could use efficiently during customer interactions required careful mobile UX design and robust backend integration.

DealerCRM Mobile successfully empowers auto dealer salespeople with complete mobile CRM access, enabling them to add and view customer profiles, initiate calls, and manage email communications instantly from their iPhones or iPod Touch devices. The redesigned mobile interface and real-time CRM synchronization improve sales efficiency and customer service on the dealership floor.