Doctor App – Personalized Physician Engagement Platform

White-label mobile experience that lets physician groups strengthen patient communication, streamline education, and surface practice updates in real time.

Industry: healthcare healthtechProject Year: 2015Client: Doctor App

Services Provided

Patient Experience Design
iOS & Android Development
HIPAA-Compliant Backend
App Store Management

Project Tags

Industries

Health CareHealthcare/HospitalsHealthcare Healthtech

Focus & Tech

HealthcareMedical PracticeiOS (Objective-C)Android (Java)PHP/MySQL APIAWS SNS PushCodeIgniter

Overview

Doctor App equips clinics with a branded mobile channel to deliver education, handle appointment logistics, and drive loyalty. We built a configurable platform so each physician group can tailor features—news, after-visit summaries, telehealth links—without rebuilding code.

Our Contributions

Patient Experience Design
iOS & Android Development
HIPAA-Compliant Backend
App Store Management

Supported Devices

iPhone
iPad
Android

Development Tools / Environments

iOS (Objective-C)
Android (Java)
PHP/MySQL API
AWS SNS Push
CodeIgniter

Implementation Details

Developed configurable theming engine so each practice can launch a branded app without new builds.
Integrated secure messaging, push notifications, and appointment syncing with clinic scheduling systems.
Built multilingual content management and tagging for condition-specific education playlists.
Implemented analytics pipeline capturing engagement, content consumption, and referral conversions.

Admin Features

Practice portal to update branding, publish announcements, and manage patient segments.
Template editor for educational content with version control and compliance review workflows.
Engagement dashboards highlighting open rates, repeat visits, and care plan adherence.

The Problem

Practices relied on paper handouts and phone calls to keep patients informed, leading to missed follow-ups and limited visibility into engagement metrics. Marketing teams wanted a digital touchpoint that felt personalized but could be managed centrally.

The Challenge

We needed HIPAA-conscious messaging, multilingual education modules, and flexible branding for each physician. The app had to synchronize schedules and clinical documents with existing EHR integrations while remaining intuitive for all ages.

The Result

Within three months of rollout, push notification open rates exceeded 68%, appointment no-shows dropped 22%, and clinics reported higher patient satisfaction scores due to on-demand content and easier access to care teams.

Key Requirements

Comply with HIPAA guidelines for secure messaging and protected health information.
Deliver accessible UX for diverse patient populations across smartphones and tablets.
Give marketing and care teams the autonomy to update content and campaigns without developers.

Results & Impact

Push notification open rates averaged 68%, outperforming legacy email campaigns by 3×.
Appointment no-show rates declined by 22% after introducing automated reminders and prep guides.
Patient satisfaction surveys improved by 19 points due to easier access to physicians and resources.

Screens & Flows

Appointment dashboard showing upcoming visits, reminders, and quick actions — Patients review upcoming visits, confirm attendance, and access preparation checklists in one place.

Education library with categories for conditions, medications, and wellness videos — Curated education modules deliver videos, articles, and medication reminders tailored to each care plan.

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