ONE TEAM
Ammobia marketing site highlighting mobile app solutions for hospitality and legal clients

Ammobia – Mobile Product Studio Marketing Hub

Ammobia needed a CMS-driven marketing site that showcased its growing portfolio of hospitality and legal mobile apps while powering inbound lead capture and client onboarding.

Industry: startup entrepreneurProject Year: 2015Client: Ammobia

Services Provided

  • Product Positioning
  • UX/UI Design
  • Custom CMS Development
  • Managed Hosting

Project Tags

Industries

Entrepreneur ServicesStartup & Entrepreneur

Categories

Custom Software & Product Development

Tech Tags

Laravel CMSPHPMySQLjQueryMarketing AutomationHubSpot IntegrationContent Delivery

Business Tags

Lead GenerationAgency ServicesHospitalityLegal ServicesContent Marketing

Focus & Tech

Mobile App DevelopmentCMS DevelopmentLaravel CMSPHP/MySQLjQuery/JavaScriptHTML5/CSS3

Overview

Ammobia builds bespoke mobile apps for hospitality brands and professional services firms. We partnered with their founders to launch a lead-generation hub that tells the story behind flagship apps—Mediterraneo, Stonehaus, Westlake Village Inn, Woods Law Group—and simplifies how prospects request proposals.

Our Contributions

  • Product Positioning
  • UX/UI Design
  • Custom CMS Development
  • Managed Hosting

Supported Devices

  • Mozilla Firefox
  • Chrome
  • Safari
  • Opera
  • Internet Explorer

Development Tools / Environments

  • Laravel CMS
  • PHP/MySQL
  • jQuery/JavaScript
  • HTML5/CSS3

Implementation Details

  • Designed modular storytelling blocks for hero narratives, app feature showcases, and testimonial sliders.
  • Built a Laravel-based CMS with reusable components so marketing can launch vertical-specific landing pages quickly.
  • Integrated HubSpot forms and automated nurture workflows to triage hospitality versus legal leads.
  • Implemented global CDN caching, image optimization, and analytics tagging to track content engagement.

Admin Features

  • Drag-and-drop page builder for marketing campaigns with preview and scheduled publish controls.
  • Case study library to manage multimedia assets, client quotes, and KPI highlights.
  • Lead intelligence dashboard surfacing geographic demand, referral sources, and conversion metrics.

The Problem

The studio’s previous brochure site was static, hard to update, and didn’t surface case studies or product differentiators. As Ammobia expanded into new verticals, marketing struggled to keep content current or test campaign landing pages aimed at luxury hospitality groups.

The Challenge

We needed a flexible CMS that empowered non-technical staff, surfaced deep case study storytelling, and reused assets from native app launches without slowing page performance. The platform also had to integrate with CRM workflows and handle international inquiries.

The Result

Within the first quarter Ammobia tripled qualified inquiries, reduced content update cycles from weeks to hours, and offered prospects a polished window into app capabilities, resulting in faster discovery calls and higher conversion from demo requests.

Key Requirements

  • Communicate Ammobia’s mobile expertise across hospitality, legal, and entertainment verticals.
  • Empower marketers to publish new case studies and product launches without developer support.
  • Connect inbound inquiries to CRM workflows and automate follow-up sequences.

Results & Impact

  • 3× increase in qualified project inquiries during the first 90 days.
  • Content publishing time dropped by 80% thanks to the component-driven CMS.
  • Discovery-to-proposal conversion rate improved by 27% due to clearer service positioning.

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